The Inspiring Story of Squid Academy

Incorporated on July 29, 2022, in the UK, Squid Academy was founded with a vision to bridge the gap in esports education.

Recognizing the lack of structured, unbiased education in this booming industry, we set out to provide internationally accredited programs that cover popular esports and supporting roles.

Our Core Principles

Mission

To Educate, Enable, and Empower the next generation of esports talent to excel in the global esports ecosystem.

Educate

By integrating comprehensive educational methodologies.

Enable

By providing world-class coaching and state-of-the-art facilities.

Empower

By creating pathways for success with a strong esports pipeline.

Unlock Potential

Unlock diverse career opportunities in the esports world.

Evolve Champions

Evolve individuals into champions, both in-game and in life.

Forge Community

Forge and foster a thriving, inclusive esports ecosystem globally.

Vision

To become the ultimate platform where young esports talents are nurtured and developed into global champions.

Our story so far

The Beginning

Squid Academy started as a bootstrapped company, driven by a passionate team dedicated to making a difference in esports education. For the first year and a half, we operated on our own resources, focusing on building a strong foundation and a robust curriculum that could stand the test of time.

Early Success and Growth

In 2023, we achieved a significant milestone by launching our program in a school group in Malaysia through a regional partner. This success validated our mission and paved the way for further expansion.

Strategic Shift and Expansion

Early 2024 marked a turning point for Squid Academy as we secured angel investment. This funding allowed us to transition from a B2C to a B2B model, enabling us to develop our proprietary Learning Management System (LMS) and supporting technologies. Our vision expanded to become a one-stop-shop for esports education globally, incorporating tournament platforms, AI teacher support and player coaching systems, and more.

Continued Success

In May 2024, we incorporated Squid Esports in Thailand, and successfully launched our programs in Thai schools. This regional expansion has reinforced our commitment to providing top-tier esports education worldwide.

Looking Ahead

Squid Academy continues to innovate and grow, committed to empowering the next generation of esports professionals. Our journey from a bootstrap startup to an internationally recognized leader in esports education is a testament to our dedication, vision, and the incredible potential of the esports industry.