The Inspiring Story of Squid Academy

Incorporated on July 29, 2022, in the UK, Squid Academy was founded with a vision to bridge the gap in esports education.

Recognizing the lack of structured, unbiased education in this booming industry, we set out to provide internationally accredited programs that cover popular esports and supporting roles.

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Mission

At Squid Academy, our mission is to expand the esports ecosystem by fostering the next generation of players, professionals, and enthusiasts. We aim to bring esports education into high schools, teaching not only the games but also the diverse roles within the esports industry. Through local gaming facilities, we provide access to training, teamwork, and competitions, creating a robust infrastructure for amateur esports talent. Our goal is to empower students and communities by offering opportunities to engage with esports in meaningful ways.

Vision

We envision a world where esports thrives through a deep and diverse talent pool, nurtured from the grassroots. Just as football has prospered in countries with widespread facilities and local clubs, we see a future where esports is accessible to all, with structured environments for players to grow, compete, and be scouted. By partnering with countries to build this foundation, we will shape an esports landscape that supports not only elite players but also an expansive community of fans, competitors, and industry professionals.

How we progressing

The Beginning

Squid Academy started as a bootstrapped company, driven by a passionate team dedicated to making a difference in esports education. For the first year and a half, we operated on our own resources, focusing on building a strong foundation and a robust curriculum that could stand the test of time.

Early Success and Growth

In 2023, we achieved a significant milestone by launching our program in a school group in Malaysia through a regional partner. This success validated our mission and paved the way for further expansion.

Strategic Shift and Expansion

Early 2024 marked a turning point for Squid Academy as we secured angel investment. This funding allowed us to transition from a B2C to a B2B model, enabling us to develop our proprietary Learning Management System (LMS) and supporting technologies. Our vision expanded to become a one-stop-shop for esports education globally, incorporating tournament platforms, AI teacher support and player coaching systems, and more.

Continued Success

In May 2024, we incorporated Squid Esports in Thailand, and successfully launched our programs in Thai schools. This regional expansion has reinforced our commitment to providing top-tier esports education worldwide.

Looking Ahead

Squid Academy continues to innovate and grow, committed to empowering the next generation of esports professionals. Our journey from a bootstrap startup to an internationally recognized leader in esports education is a testament to our dedication, vision, and the incredible potential of the esports industry.

Join the Future of Esports Education!

To learn more about the Story of Squid Academy and how we can help shape the future of esports education, get in touch.


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    London, WC2H 9JQ

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